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User Acquisition Manager (WEB)

Прямой работодатель  Social Discovery Group ( socialdiscoverygroup.com )
Весь мир (либо офисы в Армении, Грузии, на Кипре)
Маркетинг и PR • User Acquisition • Gamedev • ML/AI • СМИ, Медиа и индустрия развлечений
12 февраля
Релокация • Удаленная работа
Опыт работы от 3 до 5 лет
Работодатель  Social Discovery Group
Описание вакансии

Social Discovery Group is the world's largest group of social discovery companies which unites more than 50 brands. For more than 20 years, we have been creating premium international dating services and social discovery apps with a focus on video streaming, AI technologies, entertainment, and game mechanics. Our product portfolio includes Dating.com, Cupid Media, Dil Mil, and many others. The products are already used by more than 500 million users in 150 countries around the world.

SDG Invests in social discovery technology startups around the world. Our Investments include Open AI, Patreon, Flo, RAW, EVA AI, Clubhouse, Magnet, Woebot, Flure, Astry, Coursera, Academia, Harbour, Space, Auto1, DocSend, AppAnnie, Rapyd, Boom Supersonic, Trading, View, K-Health and many others.

We solve the problem of loneliness, isolation, and disconnection with the help of digital reality.

Our digital nomad team of more than 1000 professionals works all over the world. Our international team of like-minded people and professionals solves ambitious daily tasks and creates truly global products. We value focusing on results, a proactive approach, and we are always looking for new and unconventional ideas.

Our teams of digital nomads live and work remotely from Cyprus, Malta, the USA, Thailand, Indonesia, Hong Kong, Australia, Poland, Israel, Türkiye, Latvia and many others.

Now we are looking for a User Acquisition Manager for one of our investment products.

The product is a #4 top-grossing dating app with an MAU of 900k. This is a mindful dating & community to find new connections, improve social skills, and find a soulmate. The product team of 50 employees is aiming to revolutionize modern dating.

As a User Acquisition Manager, you will be responsible for driving the growth and success of the company by bringing new users to our website and app.

Your main tasks will be:

  • Develop, execute, and monitor the user acquisition strategy by leveraging FB.
  • Perform A/B tests to optimize ad creatives and targeting strategies, identifying the most effective combinations that drive user acquisition and conversions and improve return on ad spending (ROAS).
  • Monitor and analyze key metrics such as conversion rates, lifetime value (LTV), return on ad spend (ROAS), and cost per first purchase (CPA).
  • Collaborate with cross-functional teams to develop Customer Journey Maps (CJM) and evaluate the product together with the product team.

We expect from you:

  • Solid knowledge of web and app promotion, including expertise in the iOS SKAD Network.
  • Good analytical skills, with the ability to analyze data, develop actionable recommendations and implement them.
  • Proficiency in Facebook Business Manager.
  • Generate ideas and tasks for creative production and develop creative hypotheses.
  • Prior experience in online marketing.
  • Proficiency with Excel.
  • Good in using attribution, analytics, and engagement tools (such as Appsflyer etc.) to track and analyze user acquisition metrics.
  • B2+ English.

What do we offer:

  • REMOTE OPPORTUNITY to work full time;
  • 7 wellness days per year (time off) that can be used to deal with household issues, to lie down and recover without taking sick leave;
  • Bonuses up to $5000 for recommending successful applicants for positions in the company;
  • Full payment for professional training, international conferences and meetings;
  • Corporate discount for English lessons;
  • Health benefits. If you are not eligible for Corporate Medical Insurance, the company will compensate up to $1000 gross per year per employee according to the paychecks. This can be spent on self-purchase of health insurance or on doctor’s fees for yourself and close relatives (spouse, children);
  • Workplace organization. The company provides all employees with an equipped workplace and all the necessary equipment (table, armchair, wifi, etc.) in the locations where we have offices or co-working. In the other locations, the company provides reimbursement of workplace costs up to $ 1000 gross once every 3 years, according to the paychecks. This money can be spent on the rent of the co-working room, on equipping the working place at home (desk, chair, Internet, etc.) during those 3 years;
  • Internal gamified gratitude system: receive bonuses from colleagues and exchange them for time off, merch, team building activities, massage certificates, etc.

Sounds good? Join us now!

Маркетинг и PRUser Acquisition
Отрасль и сфера применения
GamedevML/AIСМИ, Медиа и индустрия развлечений
Уровень должности

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