Growth Lead

На данный момент Growth Lead (Product Experimentation).

Мои компетенции и опыт

I build growth from zero — especially in complex and emerging markets where there's no playbook to copy.

Over 10+ years I've built growth functions from scratch three times and launched India, LATAM, and Southeast Asia, scaling new regions to sustainable unit economics. I've run $500K+/month budgets with full CAC/LTV ownership. The throughline: I treat growth as a system, not a channel — audit the full funnel before spending a dollar, build evaluation frameworks before scaling, and turn behavior data into activation and retention.

I'm also AI-native by habit — I build my own tools to take the manual work out of growth ops. Right now I'm deep in a freemium product with ~9M organic sessions a year, rebuilding how it converts and monetizes.

What I'm looking for: an early-stage, AI-first team where I can be one of the first growth hires, build the system from scratch, stay close to the product, and go deeper on product-led growth.