Traffic Manager

HumanLab is looking for an experienced Traffic Manager with a solid understanding of digital channels, analytics, and advertising campaign optimization.

Responsibilities:

• Develop, launch, and optimize advertising campaigns on Google Ads, Facebook Ads, TikTok Ads, and other platforms.
• Monitor and analyze performance metrics (CPC, CPA, ROI, ROAS).
• Manage budgets: planning, allocation, and performance tracking.
• Identify effective approaches, and implement them.
• Collaborate with designers and copywriters to create engaging creatives.
• Prepare detailed campaign reports with recommendations for improvement.

Requirements:

• 1.5 + years of experience as a Traffic Manager.
• Strong knowledge of major advertising platforms (Google Ads, Facebook Ads, TikTok Ads, etc.).
• Proficiency in using analytical tools (Google Analytics, Pixel, UTMs, Looker Studio).
• Understanding of performance marketing and targeting principles.
• Experience managing large budgets and ensuring effective allocation.
• Proactive, self-motivated, and a team player.

If you're ready to take the next step in your career, submit your resume, and we'll be in touch with you to discuss the next stages of the hiring process.