Content Marketing Project Manager

Прямой работодатель  Refocus ( refocus.me )
Makati, Philippines
Тимлид/Руководитель группы • Руководитель отдела/подразделения
Маркетинг и PR • SEO • SEM • User Acquisition • Brand • Маркетинговые исследования • Консалтинг, профессиональные услуги • Образование • СМИ, Медиа и индустрия развлечений
15 декабря 2022
Релокация • Удаленная работа
Опыт работы более 5 лет
Работодатель  Refocus
Описание вакансии

Refocus — where the future is born!

Refocus is a global EdTech company. We’ve already changed the lives of more than 6 000 students in 7 countries. We ain’t gonna stop. Our goal is to launch 20 products in Indonesia, the Philippines, and all the countries across the Asia region.

The №1 goal is to equip our students with skills that will be in demand in the Asian market for at least 30 years.

We dream big. We go global.

Refocus is all about enthusiasm combined with unprecedented professionalism. We highly appreciate experts from various spheres who aren’t afraid to help the world evolve.

We have one principle only — we love what we do. Join us and you’ll become a part of the multicultural family where your decisions matter at a global scale.

About the Role ****🚀

Right now, we are looking for a specialist who will help us to increase our marketing metrics as well as brand awareness in the Asian market. This role demands someone who can blend data-driven approach with a strong ability to create actionable hypotheses, interpersonal skills, and the ability to effectively drive change - all at a breakneck pace😉

What you will do:

  • Perform funnel analysis and identify factors to improve acquisition & retention performance to improve customer and revenue growth;
  • Partner with channel managers, content marketing producers to optimize marketing performance within each part of the funnel;
  • Test hypotheses and analyze A/B tests, communicate results and provide recommendations;
  • Support the launch of sophisticated experiments; uncover opportunities and surface new ideas that may lead to breakthroughs in growth.

What you will need:

  • Eagerness to lead specific region (the Philippines or Indonesia);
  • Proven working experience in conducting content marketing activities: webinars, auto-webinars, marathons, open days and other formats;
  • Analytical attitude and business thinking;
  • Proven cases in raising Conversion Rate (C1 and C0);
  • Proficiency in English (both spoken and written).

What we offer:

  • Opportunity to get unique experience of building a unicorn company from scratch
  • Remote work from all over the world or relocation to our office in Indonesia
  • Competitive and fair compensation package
  • Free access to all of our products

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