Senior User Acquisition Manager

Social Discovery Group is an international IT company with a vast portfolio of social discovery products and a market of 140 million users worldwide. For over 20 years, we have been developing premium global online dating services and launching new projects in the segments of entertainment, social games, streaming, and AI inside our very own Innovations Lab.

Our team of 700 people based in 11 offices across 5 continents designs innovative products that change the virtual communication experience.

Cupid Media is an online dating company that operates 33 active niche dating websites based on religion, ethnicity, lifestyle and special interests. The network of sites are available in multiple languages and since its founding in 2000, over 60 million singles have registered across the company's sites.

Cupid Media continues to grow and is looking for a Senior User Acquisition Manager to join the team

This person will be exposed to all areas of the marketing department but will primarily focus on paid advertising.

Responsibilities:

You will report directly to the Head of Paid Social and play a key role in the strategy and execution of over $2 million dollars a month in ad spend.

• Attracting users through all stages of the marketing funnel: development, creation, implementation and management of multi-channel programs;
• Management of work on the purchase of traffic, the introduction of advertising and A / B testing of creatives on channels;
• Developing the strategy and execution of cross-channel campaigns on multiple social media platforms with the acquisition team
• Reporting on and optimising accounts/campagins to drive ROI for the wider business.
• Collaborating with other marketing colleagues on efforts like landing page optimisation, brand and PR and organic channels.
• Evaluating, testing and executing on new media platforms to expand our marketing reach.
• Working with business partners like Meta and TikTok on cutting edge projects.

We expect from you:

• Degree in marketing/communications or related field.
• 5 years+ account management experience in Meta* (Facebook*) Ads and TikTok
• Experience working in cross-channel marketing including app, mobile and desktop
• Fluent in English
• Prepared to work in Australian time zone (UTC+08:00)

Nice to have:

• Experience with Google Analytics and Google Tag Manager
• Intermediate or above above proficiency in Microsoft Excel
• Experience working with a business visualisation platform like Tableau or Power BI
• Experience working with Twitter, SnapChat, and other social media platforms
• Exposure to other areas of marketing outside of performance marketing like brand and PR

We offer:

• Remote work (you can work from anywhere);
• Competitive salary;
• Loyalty bonuses, referral bonuses, bonuses for extraordinary achievements;
• Access to a wide range of personal training and development programs.
• Own collection of branded clothing and accessories with corporate logo for different occasions (Welcome Pack, gift after probation period, for professional holidays and corporate parties);
• Library of technical and business literature, lectures on Art&Technology and healthy lifestyle;
• Internal gamified gratitude system: bonuses from colleagues which you may exchange them for day off, merch, team building activities, massage certificates, etc;
• 7 sick days a year (days off), which can be used to deal with domestic issues, to take a rest and recover without taking sick leave
• Health benefits (either Corporate Medical Insurance or compensation for the paychecks, depends on the location)
• Children’s education reimbursement. 50% compensation for the costs of kindergarten or school, up to $1000 gross per year per a child according to the paychecks.
• Workplace organization (in the locations where we don't have offices or co-workings there's compensation for your workplace up to $ 1000 gross once every 3 years according to the paychecks -- rent of the co-working room, equipping the working place at home (desk, chair, Internet, etc.)
• Participation in sports events (rafting, carting), corporate events

*Компания Meta признана экстремистской организацией и запрещена в РФ