Product Marketing Manager
Прямой работодатель Hexens ( hexens.io )
Опыт работы любой
📍 Relocation to Yerevan (Armenia)
🕖 Full-time
We provide state-of-the-art security services for web3. Our clients are leading web3 companies such as Polygon, API3, Mantissa, Eywa, Coinstats, Algebra.finance, LayerSwap, and more. In this role, you will be responsible for marketing campaigns, user acquisition, budgeting and overall product brand image in this role. Despite being a managerial role, we expect you to have comprehensive expertise and skills to do some of team’s day-to-day tasks by yourself.
🎯 WHAT’S THE JOB?
- Study and develop company’s products
- Customer development to evolve product’s features
- Translate technical specifications into benefits for the user
- Follow and analyze market trends and competitors to position products
- Develop and implement product marketing strategies (pricing, advertising, product launching)
- Craft compelling messages across marketing channels (landing pages, ad campaigns, community management)
- Work with various teams (design, technical, content, product, sales) to implement strategies
- Test marketing product features, releases, and ad copy
- Evaluate projects using relevant KPIs and feedback from existing and prospective customers
🔎 WE ARE LOOKING FOR YOU IF YOU HAVE:
- Proven experience as a Product Marketing Manager or other managing marketing positions on international markets
- Experience in market and competitive analysis
- Empathy for knowing your customers and understanding how to reach them
🔝 WE OFFER YOU:
- Opportunity to work alongside industry-leading experts
- Projects with the most innovative and prominent companies in web3
- Open communication culture. Everybody can (and usually does :)) talk directly to the CEO
- Company-organized workations twice a year
- Great work environment and corporate lunches
- Relocation coverage and MacBook included.