Product Marketing Manager

На данный момент Strategic Marketing Manager.

Мои компетенции и опыт

Professional area:IT, product marketing

Expert in product management from product development to promotion. Strategic thinking, advanced analytical skills. 7 years of experience in international marketing and product management. Degree of engineer in robotics. Fluent English.

Achievement:

• Increased MS up to 23,7% (+3,0pp vs baseline) of #1 product in category by changing go to market model. 
• Increased revenue by +4% and OpInc by +11% with ROI optimization by +2,3pp
• Launched ecommerce platform, which took 6% of total revenue at Y1 
• Developed CRM and CLM for detailing on android, which became a basement for omnichannel marketing communication
• Developed brand positioning and CJM basing on deep consumer insights. Adaptedall communication strategy and creative toolkits basing on it
• Was given “best of the best” award by GM 

Location: consider career opportunities in Russia, Europe