Product Manager

Текущий статус/должность: Product Manager EMEA.

Мои компетенции и опыт

Product Manager EMEA
November нужен доступ к резюме present time

• Define product vision, strategy, and roadmap for SaaS B2B eCommerce analytics product, fostering business growth in EMEA and global markets.
• Work closely with the CEO and GM on potential partnership deals, providing insights, preparing investor decks, and participating in strategic discussions.
• Collect business requirements, analyse feedback from the clients, their business processes, needs and use cases and translate them into business requirements documents and functional specifications.
• Drive implementation of the new analytical features, eCommerce metrics and dashboards on OSA, share of voice, promo intensity, etc., AI integration and BI tool set up. Work closely with the development team, designers, analysts, content team.
• Proactively manage stakeholders' expectations, timelines, and facilitate cross-functional collaboration for the seamless task delivery.
• Conduct market research and competitive analysis to drive product decisions.
• Create and deliver product presentations with functionality review, product updates and business cases.
• Help Sales and CSM team to define pricing strategies.
• Communicate product updates and feature explanations to internal and external users in a clear non-technical language. Conduct product trainings.
• Collaborate with UX/UI designers to create intuitive and user-friendly interfaces, prepare mock-ups in Figma.
• Actively participate in pre-sale activities in the EU and US, deliver presentations to the C-level management of the global retail companies.
• ssist the marketing team in product positioning on the market, help write blog articles and product description.
  
  Projects and Accomplishments:
   
• Played a key role in partnership negotiations with a global retail brand successfully advancing the deal to the decision stage of the sales funnel.
• Managed the implementation of the GDSN (Global Data Synchronization Network) for the French market, including integration with the French data pool provider.
• Lead the GDSN UI redesign project, improving the user experience and enhancing data synchronization capabilities.
• Developed e-commerce analytics features and reports in BI that helped increase users' satisfaction and eliminate the churn risk of the key strategic client.
• Led UI localization project managing the work of technical writers.
• Developed and presented a case study for a global luxury beauty brand, which helped not only secure a spot as a top finalist in the sales process but leverage it to define further strategic priorities.

Tools: Confluence, Jira, Miro, Figma, Excel, Metabase, нужен доступ к резюме , нужен доступ к резюме tations

LUXOFT (DXC Technology)

BI Analyst
August нужен доступ к резюме November 2021

- Gather and analyze requirements from business stakeholders, both executive and management level, for data vizualization and KPIs calculation in Tableau reports;
- Analyze and validate data in the data sources and describe requirements for creation of new/modifying existing data sources for DWH team;
- Design, develop, test, roll-out and maintain Tableau reports;
- Update description on Confluence page, implement tutorials and provide trainings for the reports;
- Support colleagues in data search and analysis;
- Provide support in administration tasks: setting permissions, managing ownerships, providing access to the users and adding them to the specific group on Tableau Server;
- Conduct trainings on Tableau for new-comers;
Additional activity:
- Conduct technical interviews for Tableau Developer role for a project in India.

NIKE
Business Planner NSP
September 2016 – August 2020
- Nike Stores Retail plans forecasting: door level, KPI based. Aligning internally within Nike and externally with accounts;
- Evaluate and align retailer’s Open to Buy. Communicate opportunities and risks versus Nike Wholesale sales goals;
- Maintain Nike Stores partners’ Stock&Sales plans. Analyze seasonal inventory and Sell-thru, identify R&O, drive action plan accordingly with x-functional Nike Stores team;
- Analyze partners’ business results – Markdown, Stock Turn and P&L – and discuss during Business Reviews with accounts, suggest actions to increase mutual profitability;
- Provide short-term and long-term (CSR, AOP) G2N plans on partner level. Monthly submit Stock&Sales plans and Long range Wholesale forecast in TM1;
- Provide insights of the marketplace health during country S&OP (IBP), pre-align NSP forecast and R&O with Finance Planning and Marketplace Operations during pre-IBP sessions;
- Communicate market insights to EMEA Nike Stores Leadership Team during Monthly Business Reviews.

Accomplishments:
- Designed a WOH13 monthly benchmarking model for Russia to improve Stock turn KPI, drove x-functional alignment with the local team. Model was elevated to EMEA Business Planning team.
- Within 3-month project for replenishment model in Nike Stores helped South Business Planning bring clarification on planning processes (OTB, G2N) and visibility within the new model, creating a playbook for a smooth EAST territory transition into it.
- Created a Sell-thru report for NSP with forecasting part on style-color level to improve in-season planning and EOS RTV forecast accuracy.
- In a x-functional CGP team created a seamless process of category focused sell-in & sell-out.

NIKE
Retail Analyst
February 2014 – August 2016
- Analyze retail and wholesale sales, KPIs, costs and profitability for Key Nike partners;
- Provide regular and ad-hoc operational reports to Russian and European Planning team for daily, weekly, monthly, and seasonal follow-ups;
- Acquire, analyze & store in-season selling data;
- Maintain, along with Business Planner, NSP Retail Sales Plans;
- Manage quarterly season collection review (Tierdown) process based on analysis of best/worst sellers, sell-thru and inventory levels, collaborative discussions with Key Account executives team of the results;
- Country LRSF monthly alignment with Finance and submission to TM1 tool;
- Business Planning ad-hoc requests support and support of x-functional team with analytical reports: Category Sales Managers, District Store Managers, Football Brand and Sales team.
- Automation of regular reporting with KPIs of retail and wholesale business;
- Lead BI education and support for Sales team, onboarding new accounts, solving BI issues.

Accomplishments:
- Modified and upgraded a tool for seasonal sales analytics (Tierdown), which became widely used by Sales team for in-season results tracking, presentations and discussions with European HQ and accounts.
- Found reasons behind discrepancies of seasonality in BI and actively participated in implementation of the new logic approved by business. Communicated with tech team to meet business requirements.

Tools:
OLAP, Excel, Power Pivot, Power BI, Cognos, TM1