Marketing Manager

На данный момент Marketing Manager.

Мои компетенции и опыт

Red Rock Apps / Verv - April2018 — currently (2 years 2 months)

Marketing Manager

Leading the outsource designers team for visual content production for advertising, and web communications;

Making technical tasks for motion designers and other chains of video production;

Overseeing the creation of art, video materials;

Creation of video content concepts;

Brainstorming new ideas for video production;

Visual content trends analysis;

Creatives key metrics & performance analysis;

Managing UA-ad agencies;

Monitoring the launch, maintenance, optimization & scaling of marketing campaigns on Facebook / IG / Youtube / Snapchat / Twitter / Ad Networks;

Strong understanding of the digital marketing landscape & key mobile metrics;

Data-driven analysis for KPI improvement, predictive analysis;

Building and maintaining long-term relationships with outsource partners;

On-going interaction with UA-agencies on the issues of provided services - from integration to KPIs achievement.

Craft - November 2016 — July  нужен доступ к резюме  months)

Content Manager

company profiles creation for posting on the public-facing website, using proprietary admin interface and data aggregation technology;

data collection, analysis, and monitoring throughout the platform;

Data Mining & Management;

conducted researches and complete topical analyses on companies and sectors: team composition, financial and operational metrics analysis on selected sector groups.

advanced data aggregation technology including machine learning and natural language processing techniques were used to gather data, hence one of the duties was to validate and curate collected data, as well as continually improve and streamline the collection, validation, and customization process.